Global Baby Foods and Infant Formula Market By Type ( Milk formula, Dried baby food, Prepared baby food ), By Application( 10 years ), By Region and Key Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends and Forecast 2023-2033

In 2023, the global Baby Foods And Infant Formula market were valued at USD 47.99 billion. The market is projected to grow at a 5.7% CAGR between 2023 and 2033. Baby food is a soft mix of fruits, vegetables, and cereals that is made for children aged between four months and two years. Infant formula, on the other hand, is made for babies under 12 months. Because of the essential nutrients, it contains, infant formula is a great substitute for breastmilk.

Growing Demand

Today’s parents are more aware of how nutrition affects their child’s growth and development. They are now shifting to infant formula and baby food that is rich in vitamins, minerals, proteins, and carbohydrates. Most of these products can be found in powdered form that can be mixed with milk or water. Manufacturers are also introducing premium, organic, and minimally processed infant food and formula to increase sales. The burgeoning eCommerce market is also helping to boost sales as it increases the convenience of consumers compared with traditional retail formats.

Baby Foods and Infant Formula Market Scope:

Type, the market is segmented into Milk formula, Dried baby food, and Prepared baby food. By Application, the market is divided into <5 years, 5-10 years, and >10 years.

Based on geography, the market is analyzed across North America, Europe, Asia-Pacific, Latin America, and Middle East, and Africa. Major players profiled in the report include Abbott Nutrition, Beingmate, Danone, HiPP, Kraft Heinz, MJN, Nestl, Arla Foods, Amara Baby Food, Baby Gourmet, Ella’s Kitchen Group, Friso, Green Monkey, Healthy Sprouts Foods, Hero Group, Morinaga, and Meiji.

Key Market Segments

Type

Milk formula

Dried baby food

Prepared baby food

Application

<5 years 5-10 years >10 years

Key Market Players included in the report:

Abbott Nutrition

Beingmate

Danone

HiPP

Kraft Heinz

MJN

Nestl

Arla Foods

Amara Baby Food

Baby Gourmet

Ella’s Kitchen Group

Friso

Green Monkey

Healthy Sprouts Foods

Hero Group

Morinaga

Meiji

Baby Food and Infant Formula Market Driver

Global baby food and infant formula market growth is driven by new product launches. Launching successful products not only help the market growth but also the success of the companies that launch them. These developments improve the company’s revenue flow and increase its customer base. The player’s market share is increased and it has a competitive edge over its competitors by launching new products. Bunge Loders Crklaan (BLC), an oil and fat specialist, introduced a premium liquid component for baby formula in January 2021. This allows manufacturers to adapt to regional variations in mother milk. Mothers’ diets can vary across regions. These factors will drive market growth during the forecast period.

Market Challenge for Infant Formula and Baby Food

Global baby food and infant formula market growth is being hampered by an increasing number of product recalls. Product recalls can be issued by manufacturers for a variety of reasons, including product contamination or incorrect labeling. Market growth is negatively affected by product recalls. Consumers lose faith in the products, and players are rebuked for recalls. Additional costs may be incurred by players for the settlement of various legal lawsuits.

In the past few years, there have been numerous product recalls due to contamination of raw materials, allergens, or incorrect labeling. This can impact market growth and consumer trust in products. In 2019, Abbott voluntarily recalled a single batch of Calcilo XD powder containers belonging to a particular lot number in the US or Canada. Due to the inconsistency of color and smell in small numbers of cans, the product was recalled. Recalls of products can cause significant financial losses for vendors and negatively impact the brand image. Product recalls could also limit market growth during the forecast period.

Trends in Baby Food and Infant Formula

Global baby food and infant formula markets will grow due to the increasing demand for organic products. Organic baby food products will see increased sales as parents perceive them to be healthier and less harmful. Parents are increasingly aware of the harmful effects of preservatives and chemicals on their babies’ health, which has led to a rise in organic baby food sales. Organic baby food is considered to be free of chemicals, pesticides, and preservatives as well as hormones and antibiotics.

They have attracted a lot of attention in recent years. There are many guidelines that govern how organic baby food is manufactured, packaged, and labeled. All cereals are grown organically without the use of pesticides or chemical fertilizers. Organic baby food contains organically fed poultry and dairy products. Organic baby foods are safer than regular baby food and infant formula because they have strict regulations for production, labeling, and other practices. Else Nutrition Holdings Inc. and GreenSpace Brands Inc. are some of the vendors that offer organic baby food and infant formulation products. Plum Organics is a Campbell Soup Co. brand (Campbell Soup).

Recent Developments:

Else Nutrition, the distributor of plant-based nutrition products and producer of clean-ingredients products, announced the launch of a 100 percent organic toddler formula made with tapioca, buckwheat, and almonds.

Danone Nutricia, a Brand of Danone SA, launched Karicare Toddler in August 2019. This product is made from pure New Zealand sheep milk.

Arla Foods Ingredients, which is a subsidiary of Arla Foods Amb, introduced an optimized comfort concept in January 2019 for baby food containing whey protein.