Several companies are now joining the imitative to promote Americans to get vaccinated against COVID-19. The latest to join the effort is Kroger. The retail company has announced that it would give USD 1 million to five customers for getting vaccinated. It will also give free groceries for a year to 50 people who have been vaccinated. The Unite States’ biggest grocery chain said that details about the Kroger Health campaign will be released in a week. The move by Kroger comes following collaboration with the White House which is pushing for speedy vaccination in the country. It must be noted that the Biden administration has set the target of getting at least 70 percent of US adults vaccinated before July 10. The target has been set by the administration to derail the pandemic which has claimed the lives of over 593,000 people in the United States.
But the target seems to be hard to achieve because of the huge hesitancy among a large number of people. This is why the Biden administration is reaching out to big companies to encourage people for receiving vaccine shots. Kroger’s chairman and CEO Rodney McMullen said that this is just another way to help the country recover from the public health crisis. “The faster we will get a larger number of people vaccinated, the sooner we will reach community immunity. This is very important as only then we can enjoy backyard barbecues, social gatherings during some special occasions and can celebrate with family friends. As an employer and partner of the community, we are contributing in the efforts to return to normal,” McMullen said.
Kroger has over 2,700 grocery stores in the United States and most of the sites have pharmacies. The retail company said that it would offer free groceries for a year to at least 10 vaccinated people. The announcement by Kroger comes days after United Airlines offer free air travel to passengers for getting vaccinated. These all are part of incentives given by companies and states to encourage more and more Americans to get immunized. The offering began with CVC giving USD 5 to people vaccinated inside its stores nationwide. The results of such initiatives were also visible at several places. Ohio reported a surge in the number of people coming for vaccination after the governor announced that five people we get a chance to win USD 1 million each for getting vaccinated. Donuts are being offered as freebies to people getting vaccinated at several locations.